Aha. The quintessential “about me”. Well, here goes!
I was born in Bangalore on the night of the 16th of April, 1987. It was a Thursday for those who are wondering. I don’t remember much of my first 2-3 years except this one incident when I cried for hours to get my hands on my parents’ b&w camera! The aftermath of my parents’ submission into giving me the camera shall not be discussed and I can only say R.I.P. old camera. That was my first brush with creativity.

I moved around India quite a bit from 1990 onwards. We were in Saharanpur for 4 years, then back in Bangalore for another 6, and then Calcutta for another 4, and now back in Bangalore since 2006. I started my schooling in PP School Saharanpur, then to FAPS, Bangalore and finally finished up at La Martiniere, Calcutta. Each school has a share of its great memories but my 4 years at La Martiniere were by far the most formative in my life. I have been learning to play the piano for as long as I remember and I can proudly say that I have achieved a high level (although I hardly play anymore).

I then left for my engineering to Manipal. As cliched as it may sound, I had the best 4 years of my life there. Hostel life was something completely unexperienced before and I totally loved it. Made a great set of friends over the last 4 years and now most of them are working in Bangalore. During the last 2 years, I spent a lot of my time on the computer working as a freelance graphic designer. I found a lot of clients all over the world thanks to a couple of old friends.

In my final semester, I had applied for my MS in the US. In April 2008 I got accepted into Cornell University. After about 2 months of contemplation as to whether I should take it up or pursue my dream, I decided to drop it and go headlong into design. Joined a product design studio in Bangalore and been here for the last 2 years. I also co founded locomi – the local search and discovery service for social networks. I love design and also love talking about it. I do products, retail, graphics, user interface, web and branding.

Cut to 2010, and I have moved to Los Angeles. Am now enrolled in one of the best design colleges in the world – Art Center College of Design (I still wonder how I got in?!). Learning by doing is the way of life here, and doing happens 24×7. Studying Industrial Design – a field that has over the years evolved from product design to business strategy and design thinking. We do the whole spectrum here, and we thoroughly enjoy ourselves while doing so.

Welcome to the present.

Contact me on +1 626.607.4387 or email me at sidv [at] me [dot] com

 

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